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Thursday, January 24, 2019

5 Future Marketing Job Titles You Should Be Hiring For Right Now

"Spreadsheets? Where we're going, we don't need spreadsheets." Since buzzwords like social shares, mobile marketing, and (wait for it) Big Data are nothing new and...

How To Make Money With Music Licensing :: Kopywriting Kourse

Interesting fact: If you are a music writer, you need to get your song played 1,000,000 times on Spotify to make $3,000 (which very...

3 Tips to Improve Project Management for Creative Teams

The art of project management is strongly influenced by the line of work you're in. In some companies, project management is a full-time job,...

Your 5 Best Books on Product Management & Product Marketing

We recently published our list of 25 must-read books for product managers and product marketers alike, but felt like there was something missing. Despite...

Buzzword or Top Strategy for Fast-Paced Marketing Teams?

Agile software development, Agile organizations, Agile management. And Agile marketing. You've seen the word grace apps and articles alike, all promising speedy execution, self-directed...

My Public Swipe File :: Kopywriting Kourse

Updated August 14th, 2017  Let’s say you’re a marketer and on today’s to-do list you’ve got to make a pricing page. How do you do figure out how...

Side Projects (what are YOU working on right now)? :: Kopywriting Kourse

Updated August 8th, 2017  What is a side project you’re currently working on? A side project doesn’t necessarily have to be a side business.  A side project can...

How Agile Helps Marketers Overcome Their Top Challenges

Audiences in the social media age are fickle. If you've ever managed a marketing campaign aiming at an internet audience, you know just how...

How To Write A Follow Up Email That Works (with Templates)

A follow up email is super important after several events: Following up after a sales call. Following up after a job interview. Following up after a client...

How To Write Good Testimonials (w/ Generator & Examples)

In this post we’re going to cover how to write a damn good testimonial. If you have testimonials, here’s the first thing you must remember: Don’t...