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Thursday, June 20, 2019

How I Use Online Collaboration Tools to Run a Marketing Team

Marketing teams are under a lot of pressure to deliver. They are often under-staffed, expected to have delivered everything “yesterday," and need to be...

It’s Easy to Avoid a Dreaded Instagram Shadowban. Just Don’t Act Like a Bot.

Instagram shadowban has been making bloggers, influencers, and entrepreneurs lose their sleep at night for some time now. The shadowban became almost a tale...

How It Works (w/ Template)

The first time I charged a mid-sized company to do work for them was in college.  I was buying a scooter from a Ducati...

Here’s How You Get Back Into the Business World After Taking A Break

Whether you left to raise a family, care for aging parents, go on medical leave, do your MBA or even travel, reentering the work...

A Guide to the Ideal Image Sizes for Your Social Media Posts

This post was originally published in 2016 and has been updated with the latest ideal image sizes for the various social media platforms, as...

5 Ways Creative Teams Can Boost Productivity

Your big project has a hard deadline in just a few weeks. You host a kickoff meeting with your creative dream team to discuss...

How to Harness the Power of Video Content for Marketing (Infographic)

Is video marketing the future of content? Attention spans are shorter, more content is being consumed via mobile devices, and as a result, audiences are...

5 Future Marketing Job Titles You Should Be Hiring For Right Now

"Spreadsheets? Where we're going, we don't need spreadsheets." Since buzzwords like social shares, mobile marketing, and (wait for it) Big Data are nothing new and...

How To Make Money With Music Licensing :: Kopywriting Kourse

Interesting fact: If you are a music writer, you need to get your song played 1,000,000 times on Spotify to make $3,000 (which very...

3 Tips to Improve Project Management for Creative Teams

The art of project management is strongly influenced by the line of work you're in. In some companies, project management is a full-time job,...